Abby

Owner/Founder

Kansas City, MO

Abby is the founder of Hey Platforms and a seasoned UGC creator, creative strategist, and production director with 8+ years of experience building content for brands across fashion, beauty, wellness, lifestyle, tech, and consumer products. With 1,000+ projects, 200+ brand collaborations, and 70M+ content views, she blends polished on-camera presence with a deep understanding of what makes social content convert.

Abby’s style is editorial, confident, and refined, with strengths in hosting, scripting, lifestyle storytelling, product education, campaign direction, and premium UGC production. She brings a rare mix of creator relatability and strategic brand thinking, making her a strong fit for brands that want content to feel elevated, natural, and performance-driven.